Total Telecom reports that T Mobile UK are giving away iphones to some subscription customers as a way to keep them with the network. The phones have been sourced from outside the UK. Is this a shrewd move, or simply desperation brought about by a drop in turnover?

Other reports suggest that both T-Mobile and Oranage will be able to offer iphones from October 2009. Clearly the iphone is regarded as a popular sales incentive, in spite of the fact that the Blackberry range is already offered by the operator. It may have something to do with the iphone demographic, which represents high-end subscription users.